MTV’s Ali Drew, ex-star of On the Beach, is the new face of the UK online fashion brand, Miss Bella. 

“Ali fits perfectly into the mold of “A MissBella Girl’ – a beautiful lady living the lifestyle of a celebrity, loves life and is out to party, and is a social butterfly,” the brand said.

Drew will promote MissBella’s fashion brand and profile by wearing and showcasing the company’s brands in the fashion and beauty arenas.

“We are so delighted to have such a stylish, classy, and talented woman as Ali Drew model for us. She has proved that she is an accomplished model, actress, reality star and personal trainer, and we look forward to seeing her succeed as she models for us, and as she becomes the new face of MissBella” says one of the spokesperson of MissBella.